Gideon’s books

Write for Charity
How to write effectively for your charity’s marketing, publications and website
Paperback: £8.95, Kindle: £2.05

WFC190Write for Charity is your easy-to-use guide to creating compelling copy for your charity’s publications and online presence.

Divided into simple-to-follow tips and advice, the emphasis is on small changes you can make to your writing that will generate more interest, more impact and more income for your charity.

It covers how to write for your organisation’s newsletters and magazines, your marketing materials, your annual review and reports, your website and social media.

Write for Charity can be read from cover to cover, or simply dipped into for expert advice on a subject of interest or weakness.

Whether you work with a small community organisation or a national charity brand, you’ll quickly find your charity’s material is easier to put together, more powerful and more engaging.

Vitally, you’ll find your words become more effective at getting readers to do what you want them to do.

Click here to find out more.

How to do effective public relations and media for your charity or not for profit
A complete training course and tool kit for charities and the third sector

Kindle: £3.08

Effective190Imagine the ability to generate media coverage for your charity in the magazines, newspapers and broadcast you want, for free, time and time again.

After nearly 15 years training charities on how to do great charity and not for profit public relations, I’ve distilled everything I know about effective charity media work into a simple, easy to use training course.

This course will work for you whether you’re approaching your local paper, a national radio station, a glossy magazine or a quality broadsheet.

You’ll get six packed training modules featuring everything you need to know about getting your charity’s story into the media.

Click here to find out more.

Chilli Britain
A Hot & Fruity Adventure
Paperback: £11.99

Chilli190Gideon Burrows thought he liked chilli… until he met this lot.

Determined that his treasured Habanero 7 hot chilli pepper plant would actually fruit this year, and that his home made chilli sauce wouldn’t turn out all limp and vinegary yet again, he set off in search of expert advice, hoping to enjoy a little heat on the way.

What he discovered was a burgeoning community of British chilli enthusiasts: home growers, commercial farmers, hidden kitchen producers, industrial factories, chilli sellers, sauce makers, festivals, chilli eating competitions and chilli-
head extreme tasters for whom the fiery fruits are not just an ingredient. They’re a way of life.

On his journey, Gideon meets some of the chilli scene’s most knowledgeable, obsessed and frequently crazy characters. And he gets his hands spicy as he joins them to plant, harvest, cook, concoct, taste, sell and suffer – all in aid of finding out what makes Chilli Britain tick.

The result is a humorous and surprising travel tale, celebrating Britain’s growing craze for all things hot and fruity.

Click here to find out more.

Men Can Do It!
The real reason dads don’t do childcare, and what men and women should do about it
Paperback: £6.99, Kindle: £4.99

Men190Why do mums stay at home and dads go to work? Why do some women treat men like idiots around babies? Where are all the ‘new fathers’ we hear so much about?

When he became a dad, Gideon Burrows didn’t realise other men didn’t do an equal share, or that he could have got away with doing far less.

On his journey to fairer fatherhood he encountered dismissive midwives and father phobic workplaces, fanciful media stereotypes and patronising playgroup mums.

He discovered the real reason men don’t do childcare. And what we should all do about it.

Click here to find out more.

Brain Tumours: Living low grade
The patient guide to life with a slow growing brain tumour
Paperback: £9.99, Kindle: £8.03

Brain190Slow growing brain tumours change lives forever.

This readable and moving non-technical guide is about living with a low grade tumour, a diagnosis given to thousands of people every year.

Featuring dozens of personal testimonies from those dealing day-to-day with the impact of their tumours, this book offers information, support and reassurance for those with a low grade brain tumour, their family and friends.

Father of two Gideon Burrows was told he had an incurable, inoperable low grade glioma aged just 35. He discovered information was scarce for those with slow growing brain tumours and about the particular challenges patients like him face.

In this book, he shares his own experiences and those of many others as they came to understand their diagnosis and learned how to live low grade.

Click here to find out more.

This Book Won’t Cure Your Cancer
Paperback: £9.99, Kindle: £5.99

ThisBookWontCureCancerChange your diet. Think positive and you’ll live. Doctors aren’t always right. Get some experimental treatment. Watch this YouTube video. Read this article. Visit this website. It’s the chemo that’ll kill you, not the cancer. There’s always a chance. There’s always hope. There’s no harm in trying…

When Gideon Burrows was diagnosed with an incurable brain tumour, he found himself in the cancer twilight zone: a place where hope and wellbeing are exalted, and where truth and rationality are sometimes optional extras.

It’s a world where the dying are always bravely battling, survivors are venerated and where charities and wellness gurus are beyond criticism. It’s a place of miracle diets, self-healing and positive thinking. When there are so many contradicting opinions and so much background noise, how do you separate the sane from the sound? How do you make decisions that are wise rather than wishful thinking?

This book challenges the very foundations of how we respond to the disease. It will make you angry, it may make you cry. It will make you feel hopeful and hopeless in equal measure. Above all, though, it will make you think.

Click here to find out more.